We are a Digital Marketing agency with a portfolio of over 100 clients in 7 countries, a team of 90 professionals based in Argentina, and operating in the United States, Mexico, Chile, Uruguay, Spain, and Israel. That is our present. Our story, however, began in a second basement with two clients and a service limited to the management of social networks. Do you want to know how it happened? Our passion is unstoppable. Having a team of curious professionals who love what they do is synonymous with growth.

In just 7 years, we managed to earn a place among the most outstanding independent agencies in Latin America. We have worked for clients such as UNICEF, Bayer, Syngenta, Remax, NIU Sushi, Bo Concept, Corsair, and Einhell. Our services cover the entire spectrum of digital marketing, with a strong imprint on the acquisition of results with performance campaigns.

This is why, for us, our story of progress is the story of each client who was able to develop and transform their business in an increasingly and challenging digitized world.


Inspire and support the transformation of businesses and people. Our commitment is to generate a positive impact on the experience of each client and their ecosystem.

Boton Mission

We boost our client’s business through a digital transformation to offer solutions that generate sustainable change.

boton values

PASSION: Passion is the fuel that generates the commitment to drive us forward, always in pursuit of our goals. We are a team who loves what we do.

HUMILITY: We know how to listen and learn. We are a team of curious people who, with commitment, evolve with each challenge to improve ourselves day by day.

ADAPTABILITY: In contexts where change is a constant, we find the fundamental values in flexibility and versatility to provide innovative solutions to different needs and challenges.

TEAMWORK: We complement and strengthen each other daily, with solidarity and fellowship as fundamental pillars. We find at work a place of belonging, growth, and enjoyment.

  • Company foundation
  • First offices in a second basement
  • Formation of the first stable work team: 7 collaborators
  • Recognition of Meta as a partner company
  • New offices in Palermo, Buenos Aires
  • Entry of the first corporate and larger clients
  • Start of operation in Chile and Mexico
  • Meta Award by MIT Challenge, among the top 30 agencies at regional level

Start of operation in the United States, Israel, Spain and Uruguay

  • Substantial global expansion: Pointer captures more than 80 customers in Ibero-America and the United States
  • Opening of offices in Miami
  • Expansion of services: the Pointer Software Factory is born

© PointerDH 2023

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